If you are thinking of setting up your own business, Wellington City Libraries can help. The following books and magazines on small business are just a small selection of the resources available to you. They cover topics such as marketing & e-commerce. Also listed are some useful links to relevant online resources, both national and international.
Have your cake and sell it too : the 7 key ingredients of business success / Jason Cunningham.
Can you have it all: a profitable business that's a dream to run (and that doesn't rely on you)... a valuable asset you can one day sell for top dollar... and a life? ABSOLUTELY. Some owners get a great financial return from their business, but are slaves to it. Others have enviable lifestyles, but no money to enjoy their freedom. Very few plan ahead to grow their business asset. Business growth expert Jason Cunningham believes you can have it all: enjoy the profit and lifestyle rewards you deserve now, and build an asset that will secure your family's future (even if you don't plan to sell it yet). By implementing key actions to build a valuable business asset for tomorrow, you'll by default build an awesome business today (that you'll probably want to hang on to). Have your cake and sell it too combines Jason's 20-year career as a successful business owner and consultant with insights from world-class experts. Jason reveals the 7 key ingredients you need to succeed, and gives you a proven, step-by-step success-ipe to get there. Armed with his insights and experience, you'll finally get to have your cake and sell it too.
Business for bohemians : live well, make money / Tom Hodgkinson.
"Everyone should work for themselves. But don't cashflow forecasts, tax returns and P&Ls all sound a bit of a faff? Fear not: help is at hand. In Business for Bohemians, Tom Hodgkinson combines practical advice with laugh-out-loud anecdote to create a refreshingly candid guidebook for all of us who aspire to a greater degree of freedom in our working lives. Whether you dream of launching your own startup or profiting from your creativity in your spare time, Business for Bohemians will equip you with the tools to turn your talents into a profitable and enjoyable business. Accounting need no longer be a dark art. You will become au fait with business plans and a friend of the spreadsheet. You will discover that laziness can be a virtue. Above all, you will realise that freedom from the nine-to-five life is achievable - and, with Hodgkinson's comforting, pragmatic and extremely funny advice at hand, you might even enjoy yourself along the way. Tom Hodgkinson is the founder and editor of The Idler and the bestselling author of How to be Idle, How to be Free, The Idle Parent and Brave Old World. In 2011 he and his partner Victoria launched the Idler Academy of Philosophy, Husbandry and Merriment, a business which offers online and real-world courses in the liberal arts and practical skills, from philosophy and ukulele to business skills and singing." (Syndetics summary)
Rocket fuel : the one essential combination that will get you more of what you want from your business / Gino Wickman and Mark C. Winters.
"You're a Visionary. That's the problem. You've already founded a successful business and have clear ideas for the future of your company. This has worked for you so far, but now business has stalled, and you've become overwhelmed, stuck, and frustrated. You may have a hunch that something or someone is missing - and you're right. A great Visionary is only half of the equation for launching a company toward success. A solid partnership is the key to helping your business soar, and you need someone else to play a crucial role in taking your business to its maximum level. Enter the Integrator. This is the Visionary's complement who has a talent for moving ideas forward: keeping varying tasks and schedules aligned, creating focus and accountability, and ensuring cohesion of people and processes. In other words, the Integrator takes a vision and executes it. From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can thrive, and even offers advice to help Visionary-minded and Integrator-minded individuals find one another. Rocket Fuel also offers assessments so you're able to determine whether you're a Visionary or an Integrator so you can recognize your needs and then find the best partner to suit them. Without an Integrator, a Visionary is far less likely to succeed long-term, and realize the company's ultimate goals-likewise, with no Visionary, an Integrator can't rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, they have the power to reach new heights for virtually any company or organization. Rocket Fuel is here. Time to ignite the booster for your next level. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald's. It worked for Ford. It can work for you"-- Provided by publisher.
The 10% entrepreneur : live your startup dream without quitting your day job / Patrick J. McGinnis.
" Choosing between the stability of a traditional career and the upside of entrepreneurship?
Why not have both?
Becoming a full-time entrepreneur can look glamorous from the outside. Who doesn't want to chase their dreams, be their own boss, and do what they love? But the truth is that entrepreneurship is often a slog, with no regular hours, no job security, and very little pay.
What if there was a way to have the stability of a day job with the excitement of a startup? All of the benefits of entrepreneurship with none of the pitfalls? In The 10% Entrepreneur, Patrick McGinnis shows you how, by investing just 10% of your time and resources, you can become an entrepreneur without losing a steady paycheck.
McGinnis details a step-by-step plan that takes you from identifying your first entrepreneurial project to figuring out the smartest way to commit resources to it. He shows you how to select and engage in projects that will provide you with upside outside the office while making your better at your day job. He also profiles real-world 10% Entrepreneurs.... A successful 10% Entrepreneur himself, McGinnis explains the multiple paths you can follow to invest your cash, time, and expertise in a start-up--including as a founder, angel, adviser, or aficionado. Most importantly, you don't have to have millions in disposable income to become a 10% Entrepreneur. When you put McGinnis's 10% principles into action, you'll quickly start racking up small wins, then watch as they snowball into your new (and far more entrepreneurial) life." (Syndetics summary)
Start your own business : the only startup book you'll ever need.
"Tapping into more than 33 years of small business expertise, the staff at Entrepreneur Media takes today's entrepreneurs beyond opening their doors and through the first three years of ownership. This revised edition features amended chapters on choosing a business, adding partners, getting funded, and managing the business structure and employees, and also includes help understanding the latest tax and healthcare reform information and legalities." (Syndetics summary)
Funded : the entrepreneur's guide to raising your first round / Katherine Hague.
"The venture capital world is often intimidating and hard to navigate, even for the most seasoned entrepreneurs. But it doesn't have to be. Entrepreneurs who run effective fundraising processes don't do it by accident. With this book, you'll learn what it takes to successfully raise a round of funding for your company. Author Katherine Hague explains how the venture capital industry works, and walks you through each step necessary to plan, execute, and optimize your own fundraising round. Packed full of exercises, checklists, and templates, this book guides you through the process from start to finish. It's ideal for entrepreneurs raising later rounds of capital, as well as those just starting out. Gain an understanding of core venture capital concepts and standards Learn how to develop and hone an investor pitch Come away with a plan to hit the fundraising trail for your company Develop the confidence you need to negotiate key terms in a funding deal Understand best practices in fundraising, and learn how to avoid the top 10 fundraising mistakes" (Syndetics summary)
How to write a business plan / Mike P. McKeever.
"Step-by-step advice on preparing a business plan
You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs--from small service businesses and retailers to large manufacturing firms--write winning plans and get needed financing.
This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. You'll learn how to:
figure out if your business idea will make money determine and forecast cash flow create profit and loss forecasts prepare marketing and personnel plans find potential sources of financing, and present your well-organized plan to lenders and other backers.
The 13th edition is updated to reflect best practices for raising money (from SBA loans to equity crowdfunding)." (Syndetics summary)
- Small and Medium Businesses in New Zealand Report of the Small Business Development Group.
- Tall Poppy Syndrome and its effects on entrepreneurs Dr Jodyanne Kirkwood and Dr Tarja Viitanen University of Otago Business School (2015)
- Mumpreneurs: Nurturing children and businesses: Research summary Dr Jodyanne Kirkwood University of Otago Business School (2016).
- Starting a business - BNZ.
6 Most Common Mistakes Entrepreneurs Make and How to Avoid Them Lightning Lab (NZ)
Magazines for Small Business Owners
Franchise New Zealand
Contains a variety of franchise opportunities and information. Also contains a Directory of Franchising which lists essential contact details for franchisers.
- Idealog : the voice of the creative economy
New Zealand's digital magazine for entrepreneurs and business builders, delivering insightful articles, interviews and inspiration. Free subscription.
Also have a look at the range of business magazines free to download on our Zinio online resource